Bridal Magazine Rebranding
Objective
Bridal Magazine is all about the bride. It is the day she has been dreaming about her entire life. The magazine was created to help brides navigate every aspect of wedding planning. The objective of this project was to create a new masthead for the magazine and redesign the magazine.
Solution
The article used was just a list of what a bride needed to do a year out from her wedding. There were no photos, nothing to give the bride a visualization of the steps. The front cover I wanted to use a bridal photo that was unusual so I chose a bride in a hat since most brides wear a more traditional veil or flowers.
Deliverables
Cover Page
Main Spread
Four pages
Each month is laid out with different tasks that a bride must do with her groom, family and wedding party to prepare for the wedding. Depending on the month there may be more or fewer tasks as the bride goes through each month.
I used bright images that showed how a wedding that is planned out to the last detail can be perfect. Every image is bright and colorful and matches a section of the article.
Tote Bags
With a new subscription to the magazine the bride gets one of these two custom made tote bags.
Wedding Invite
The magazine holds give aways and prizes for brides and one give away is a custom made wedding invite.
